Happy Hour Just Got a lot Closer! It’s American Craft Beer Week and we’re celebrating! We’re proud to team up with local craft brewers in each of our Northeast states, bringing some of the best regional tastes to our stores.  Thanks to their continuous hard work and brewing efforts, this exciting week can be celebrated the right way: at home in the Northeast. Happy Hour just got a lot closer! Check out some of our featured local brewers below.   Genesee Brewery, Rochester NY  We’ve been teaming up with the folks at the Genesee Brewery for over 40 years! Located in Rochester, NY, Genesee Brewery was founded in 1878 and has since become one of the largest and oldest continually operating breweries in the country. Genesee Beer is brewed with six-row barley, malt, corn grits, and hops from the Yakima Valley. They offer classic varieties such as Genesee Cream Ale, Genesee Light, and the newly introduced Genesee Ruby Red Kolsch.   Susquehanna Brewing Company, Pittston PA Located in Pittston, PA, at Susquehanna they live and work by the slogan “Brewed Right,” pointing out their drive to make delicious beer, the correct way for their Northeast Pennsylvania customers. If you’re ever in the Scranton area, pull up a seat at the brew house tasting room to sip some Pennsylvania beer while it’s being brewed in front of you!   Woodstock Inn Brewery, North Woodstock NH North Woodstock, NH is home to one of the premier breweries in the state: The Woodstock Inn Brewery. Woodstock Inn was the third brewery to open in New Hampshire, and since then has grown into a 37-barrel production facility, home to two dozen year-round and seasonal brews.  Raspberry Weasel Wheat Ale and Last Chair Ale are just a couple of the many delicious options that Woodstock has available for the season.   Two Roads Brewing Company, Stratford CT Two Roads was created by four friends who made it their goal to start a craft brewery. Located in Stratford, CT, Two Roads focuses on putting unique spins on classic beer styles, striving to make each taste their very own. Paste Magazine named the brewery one of the ten best in America. Not to mention, their beer has won many awards of its own, including their Belgian Style Lambic Ale at the 2016 Great American Beer Festival!   Druthers Brewing Company, Saratoga Springs NY   Druthers Brewery was assembled in 2012 and has quickly become a popular destination in Saratoga Springs, NY. The brewery contains a 10 barrel brewing system that supplies the beer. Druthers offers an ever-changing and updating beer menu, however, their seasonal brews are always a hit. For this time of year, try Brevity Wit, a Belgian-style wheat beer spiced with sweet orange peel and coriander. Made with 40% wheat, the flavor is fruity, light, and refreshing for thewarm weather.   Berkshire Brewing Company, South Deerfield MA Berkshire Brewing Company was founded in 1994 in South Deerfield, MA. Their goal was to continue the tradition of high quality craft beer in the region, something they have definitely accomplished. See for yourself by trying their classic beers like Drayman’s Porter, a sweet, dark-ruby brown ale with hints of chocolate malt and mocha, topped off by a hop bitterness. Or drink for the season with a Gold Spike Ale, a pale golden ale with a crisp, clean malt flavor, perfect for the transition from spring to summer.   von Trapp Brewery, Stowe VT Inspired by brews from the Austrian countryside, von Trapp Brewery in Stowe, VT, puts an American twist on these mouth-watering tastes. Opened in the spring of 2010, von Trapp now brews approximately 50,000 gallons of beer each year, available year round and seasonally. Bohemian Pilsner, a two-time award winning beverage, has a spicy citrus flavor, combined with a dry, peppery finish. Also available, Kolsch Style, an ideal summer ale that experiments with German hops to create an enjoyable, hoppy adventure.   Enjoy American Craft Beer Week and celebrate our local brewers with us! We love bringing these tastes to our stores and hope to continue working with these partners for the long haul. In the meantime, remember to enjoy responsibly. Cheers! From the North Country to ABC’s Shark Tank: An Interview with Parker’s Maple We’re proud to support farmers and producers in the Northeast throughout the whole year: When it’s made or grown here, we get it here! We were recently able to speak with Alee Parker at Parker’s Maple in Canton, NY. She was kind enough to answer some of our questions about the company and its delicious maple products! PC: What is your process for making maple syrup? AP: When making maple syrup, our process is still the same as it was originally when we first began. We go out, tap the trees, and then when the sap is collected and ready we bring it to the production facility where we have osmosis machines and evaporators. PC: When is maple season and how long does it typically last? AP: The best time of year is when it is freezing temperatures at night, and then around 40 degrees and sunny during the day. This occurs around the spring; typically March is prime maple time. PC: Is tapping the trees harmful to the tree? AP: We haven’t seen any evidence of it hurting the tree. You do have to be careful that you don’t drill within three inches of where you drilled the year before. We, like all maple farmers, do take special precautionary measures to be cognizant and mindful of where we are drilling. As far as evidence of it hurting the trees, we haven’t seen any, our trees continue to grow bigger and bigger every year! PC: Do you have any products that would be considered organic? AP: Yes, our maple cotton candy! Our cotton candy is certified organic. PC: Do you add anything to your maple syrup? AP: Our syrup is 100% pure, real maple syrup. Our maple butter is 100% maple syrup with a small preservative added. PC: What does Parker’s Maple do to stand out? AP: We’re big on innovation, with a goal of “waking up” the sometimes sleeping maple category. We are innovating by creating products like our maple butter, and rebranding it to fit into the current nut butter craze. Our maple cotton candy is also super unique. Innovation is a huge part of what we do, and our mission is to educate people about the health benefits of maple syrup as opposed to granulated sugar, brown sugar, and honey. Plus, Josh has a unique story, starting the company with his dad at a very young age, so we like to talk about our story. PC: What’s your favorite part about working on a maple farm? AP: The excitement we get from customers and fans! People show up on any given day and we always get calls from people raving about our stuff. It helps all of our employees become excited about what we have going on. PC: You guys made a pitch on Shark Tank last year. What was it like presenting your brand on national television? AP: When Josh went on Shark Tank it was nerve-wracking! I think I was more nervous than he was. But he did a great job, and the national exposure we received from it was incredible. The number of orders that came in after the show aired were beyond anything we could have expected. It took us a month to fulfill all of the orders. It was amazing to see our company jump from being a local food company to a national brand overnight. PC: What’s your favorite thing about Price Chopper? AP: The people! The employees at our local Canton NY store are always so friendly and helpful. Plus, Price Chopper holds value to supporting local farmers and producers like us, which we’re very thankful for.   Props to Alee Parker for taking the time to chat with us! We pride ourselves on being able to offer local products in our stores, and that would not be possible without folks like Parker’s Maple. We’ll be sampling their syrup in the stores below – if you’re in the area stop by for a home.grown. taste!   Western Lights Syracuse Price Chopper, 11/10 12:30-6:30pm East Greenbush Market 32, 11/10 12:30-6:30pm Genesee Street Utica Price Chopper, 11/11 10am-4pm Brunswick Market 32, 11/11 10am-4pm Glenville Market 32, 11/11 10am-4pm Hudson Valley Plaza Market 32, 11/11 10am-4pm Clay Price Chopper, 11/11 10am-4pm Cicero Price Chopper, 11/11 10am-4pm Clifton Park Plaza Market 32, 11/11 10am-4pm Clifton Shoppers World Market 32, 11/12 10am-4pm The home.grown. Rundown on Some Underdog Winter Squashes Now that the weather seems like it’s finally cooling off for good: We offer a variety of tasty, local winter squashes that are perfect for your favorite cold weather meals! November is prime time for winter squashes, and we’re proud to source our hard squashes from farmers here in the Northeast, like Torrey Farms in Elba, NY, Plainville Farm in Hadley, MA, and Mazza Farms in Essex, VT. While many Northeast folks stick with classics like butternut and acorn for cooking and baking, there are a variety of other winter squashes out there that have just as much flavor: we’re here to shed some light on some of those lesser-known winter squashes. Some decorators use the underdog vegetables below on their front porches and fireplace mantles, but they’re actually delicious relatives to favorites like acorn and butternut. Check out the info below!   Sweet Dumpling Squash (pictured above) is a smaller winter squash averaging 4 inches in diameter and weighing less than one pound. Its shape is similar to that of an acorn squash, with an ivory colored skin and green, yellow, or orange stripes running vertically down the sides. Sweet Dumplings are extra tasty when cut in half, baked and drizzled with home.grown. maple syrup. Also, with their bowl-like shape they’re perfect for stuffing with meat, cheeses, and vegetables.   Delicata Squash is a smaller, underrated squash perfect for the winter. Being smaller than most other squash varieties, they are easy to cut and prepare. They have a sweetness to them that makes them very tasty, you don’t have to add anything. Also, unlike other types of squash, Delicata has a tender, tasty skin perfect for eating, and very convenient for preparing. You can eat them like fries, only they’re a much healthier alternative. In the words of Lloyd Zimmerman of Coxsackie’s Black Horse Farms, “they’re truly underrated!”   Butterkin Squash is a cross between a pie pumpkin and a butternut squash. They have a dark orange interior that is deliciously sweet and smooth in texture. Butterkins can be used to substitute in any dish that calls for butternut squash or cooking pumpkins. For the best preparation, cut the butterkin in half, place face down onto a foil lined baking sheet. Bake in 400F oven until soft. Remove the seeds and discard. Carefully scrape out the softened squash from the cavity and enjoy!   Baby Blue Hubbard Squash was developed in 1953 here in the Northeast by the University of New Hampshire. They have a sweet, yellowish flesh. Luckily, Baby Hubbard Squash is delicious to eat and simple to prepare. Try it roasted, cut into small pieces and tossed with rosemary, olive oil, salt, and pepper. It’s fantastic when served with roasted meats such as turkey, pork, or chicken.       One of the best perks of all winter squashes is the health benefits they provide. They’re a great source of vitamin A and C, potassium, and B vitamins and minerals, including copper and manganese. They’re very versatile and nutritious! No matter which type of squash you select, you can be confident that you’re making a healthy decision. They bring beautiful color and nutrition to your fall harvest meal! These underdog squashes may be lesser known, but they’re always a tasty addition to any cold weather meal. Between the different varieties there is plenty of selection, and numerous health benefits. This year, take a chance on one of these vegetables: you might just find a new favorite!     Visit a Local Orchard or Cider Mill This Season! Written by Jon Waiksnoris, Marketing Intern   It’s fall in the Northeast, and apple flavors are back in popular taste! Now that the weather has finally cooled down, enjoying a beautiful day at the orchard picking apples and tasting cider is the perfect way to celebrate the season. At Price Chopper & Market 32 we love this time of year, because we team up with a variety of local farms who supply our stores with home.grown. apples and cider every fall. Rulfs Orchard in Peru, NY has been a local partner of ours for over 20 years! Originally a dairy farmer, Robert Rulfs added a cider mill to his farm in 1983 and never looked back. Today, the orchard offers many different types of produce, apples, and berries. Featuring pick-your-own Macintosh apples, a corn maze and fresh baked goods, Rulfs Orchard is definitely worth a visit this fall! Established in 1911, Beak & Skiff Apple Orchard is the result of onion farmer George Skiff and dairy farmer Andrew Beak, joining forces to enter the apple business. Located in Lafayette, NY, Beak & Skiff offers a variety of apples for picking. They also produce delicious cider in their mill using fresh apples exclusively grown on their orchard! Cold Hollow Cider Mill is a Vermont cider mill we’ve partnered with for more than 20 years! In 1974, Eric and Francine Chittenden began making apple cider for friends, soon after, they realized they should open up a business. They wanted to make cider to distribute to supermarkets, and become a Vermont tourist attraction in the meantime. Today, through their own old-fashioned style, Cold Hollow Cider Mill is both one of New England’s top producers and one of Vermont’s biggest tourist attractions. Located in Altamont, NY, Altamont Orchards has been a family operated farm in the Capital Region for over 49 years! Dating all the way back to 1792, the farm has been leased and sold numerous times. However, in 1967 the Abbruzzese family became the first family to work and live on the farm. They still own the farm today, promising to raise and produce only the finest products for their community and customers. Be sure to check out their farm market featuring, apples, apple cider donuts, pies, breads, pastries, and more! Check out the info below to find out more about our local apple partners and what they have to offer!

Rulfs Orchard: 531 Bear Swamp Rd, Peru, NY / http://www.rulfsorchard.com/ Walhowdon Farm & Orchards: 33 Walhowdon Way, Lebanon, NH Hudson River Fruit: 65 Old Indian Rd, Milton, NY / https://www.hudsonriverfruit.com/ Sunrise Orchards: 1287 N Bingham St, Cornwall, VT / https://sunriseorchards.com/ Crunch Time Apple Growers: Wolcott, NY / http://www.crunchtimeapplegrowers.com/ Jaeschke’s Orchard: 23 Gould Rd, Adams. MA / http://jaeschkesorchard.com/ Brace’s Orchard: 444 Brace Rd, Dallas, PA Beak & Skiff: 2708 Lords Hill Rd, Lafayette, NY / http://beakandskiff.com/ Breezelands Orchards: 1791 Southbridge Rd, Warren, MA / http://www.breezelandsorchards.com/ Mayer Brothers Cider Mill: 1540 Seneca Creek Rd, Buffalo, NY / http://mayerbrothers.com/cider-mill-store/ Fowler Farms: 10273 Lummisville Rd, Wolcott, NY / http://www.fowlerfarms.com/ Rogers Orchard: 336 Long Bottom Rd, Southington, CT / http://www.rogersorchards.com/default.aspx Cold Hollow Cider Mill: 3600 Waterbury Stowe Rd, Waterbury Center, VT / http://www.coldhollow.com Altamont Orchards: 6654 Dunnsville Rd, Altamont, NY / http://altamontorchards.com/

(more…)   We had fun following the Genesee Brewery beer tanks as they traveled along the Erie Canal, passing through our canal town stores in New York! Teammates from our Main Office watched the tanks leave lock 8 in Rotterdam to kick off our tracking, and then Amsterdam, Palatine Bridge, Little Falls, North Utica, Rome and Clay store teammates visited their local lock to #toastthetanks as they headed towards their Rochester destination.  Folks in canal-side communities from Albany to Rochester have flocked to their nearby lock to toast the massive tanks, snapping photos with Genny brew in hand and celebrating one of New York State’s most historic transportation systems. Drone users joined in on the action too: check out this cool video of the tanks floating through Fort Hunter, shared with us by Doug J. who shops at our Amsterdam store! After a long journey across the state traveling at about 5 miles per hour, the barges will finally reach their permanent home at the Genesee Brewery this week. It’s been an exciting journey to follow! Cheers to our friends at Genesee, New York’s oldest brewery, and the Erie Canal, which first opened almost 200 years ago in 1825! To take a look back at some of the action, follow us on Instagram @pricechopper.     At Price Chopper and Market 32, we believe in celebrating all things local. We team up with a variety of small-scale “mom ‘n pop” artisans and producers who supply either their neighborhood Price Chopper/Market 32 store or a group of stores in their area, and while these local producers make up a small portion of the many items we offer in our stores, each one of them are important to us. We ourselves started as a single grocery store in New York, and our home.grown. commitment to supporting all things local in the Northeast would not be complete without these neighborhood folks.   Check out some of our featured mom n’ pop local producers below!   Granddaddy’s BBQ, Bethel CT Find them on Facebook! Granddaddy’s is a husband & wife BBQ duo with a catering business and line of delicious sauces. The Craig family signed up to supply our Oxford Market 32 when they heard we were coming to town last year. Kutik’s Honey Farm, Norwich NY Find them on Facebook! A household name in rural Norwich, Kutik’s is a family-owned operation that delivers honey to our Norwich store, located a few miles from the farm. Grandpa’s Stuff Maple Products, Pawlet VT Check out their website! Grandpa’s Stuff is produced by a Vermonter who hand-crafts his maple spread “just like Grandpa Hawkins used to do”, carried in select Vermont stores! Gazebo Room, Lewisberry PA Find them on Facebook! Originating from a restaurant in Harrisburg and a favorite salad dressing brand of Pennsylvanians, Gazebo Room dressings are carried in our Montrose store in northern Pennsylvania.   For more information on our program for all things local in the Northeast, visit our home.grown. page. Guest blog written by Ben Taylor of Merle Maple Farm   As the weather begins to warm up, it’s time for maple season! We at Merle Maple Farm, based in Attica New York, are proud to produce high-quality and consistent maple syrup for our local partners at Price Chopper and Market 32. Their commitment to providing local products for customers is beneficial for local economies and strengthens the “Tree to Table” connection that maple farming thrives off of.   Merle Maple Farm is owned and operated by the Merle Family, which is currently in its 6^th generation of family ownership. We have over 17,000 taps in the woods which collectively produce over 350,000 gallons of sap per season. We boil this sap down to the sweet product we all know as maple syrup: between 6,000 and 9,000 gallons per year! Maple syrup is all-natural, with no additives and no modification; just pure nature-derived goodness.   The Merle family produces a wide variety of maple products, from maple syrup to BBQ sauce, and cotton candy to sugar candy. We enjoy chatting with folks about all things maple, showing people how we make our maple products, and being engaged in the local community.   We hope that you enjoy our maple syrup as much as we enjoy producing it. Thanks for reading!   Find out more about Merle Maple Farm by visiting their website, and find out more about our local maple producers on our maple page! We had a great day today visiting the team at Mapleland Farms! We hung out at the sugar house with Mary Jeanne & the Mapleland Farms family to chat with our Facebook followers about all things maple! With Mary Jeanne’s help, we were able to answer many of your maple questions. Below are some of the most popular questions & answers from our local experts! Does the color of the syrup relate to the flavor of the syrup? MJ: The darker the syrup the stronger the flavor. The color is determined by the sugar content of the sap when it comes out of the trees. However, all maple syrup is 67% sugar!   Has the weather this year been affecting your productivity? MJ: We count on cold nights & warm days to make the sap run. This year, there’s been cold nights & cold days, or warm nights & warm days, so the sap production is down slightly.   How much sap does it take to make one pint of maple syrup? MJ: It takes about 40-50 pints of sap for one pint of pure maple syrup.   What is the difference between the grades of syrup? MJ: There are 4 grades of pure maple syrup: golden, amber, dark, and very dark. The darker the syrup the stronger the flavor. All 4 grades have the same sugar content–67% sugar!   Which grade of pure maple syrup is best for cooking? MJ: We recommend dark or very dark. The darker the syrup, the stronger the maple flavor.   Can you substitute pure maple syrup for sugar in baking? MJ: Yes! When baking, substitute pure maple syrup with sugar 1:1 and reduce the amount of liquid slightly.   Does where the maple syrup comes from (NY, VT, Canada) affect the flavor? MJ: Definitely! Just like wine regions, maple also has different flavor regions.   How should maple syrup be stored? MJ: If unopened, pure maple syrup will keep for 2 years. Once opened, it should be kept in the refrigerator. Pure maple syrup can be put in the freezer; however, it will not actually freeze.   Do you tap the same trees every year? MJ: We tap every tree, every year!   Special thanks to our friends at Mapleland Farms. Look for their award-winning pure maple syrup at 3 of our locations: Fort Edward Market 32, Wilton Market 32, & Market Bistro in Latham. Learn more about them & shop all their products online. Click here.